输入和输出
输入
商品卖点、目标受众、开场钩子、证据点和视频时长。
输出
经过审核的短视频分镜和第一版 AI 视频生成方向。
真实工作流
- 01
List the product benefit, audience, hook, and proof point.
- 02
Draft a short scene-by-scene storyboard instead of generating immediately.
- 03
Create a first AI video draft from the reviewed storyboard.
- 04
Rewrite on-screen copy and hooks before exporting campaign variants.
为什么这个场景值得单独收录
Prevents random video generation by requiring a storyboard first.
Useful for ecommerce ads where hook, proof, and product shot order matter.
Connects video generation with copy review instead of treating video as a single prompt.
真实使用方式
投放同学先写出 12 秒商品广告分镜，核对优惠信息后，再按确认的镜头顺序生成第一版视频。
边界和审核
Claims, discounts, and product demonstrations must be verified before ads run.
AI video drafts should be reviewed for product accuracy and motion artifacts.
FAQ
为什么要先写分镜？
分镜能把视频绑定到真实投放任务，避免只靠一个提示词随机生成。
可以生成多个版本吗？
可以，但每个版本应该有明确的钩子或受众差异，而不是简单替换关键词。